Guess opens a new Flagship store in Brussels

A new Guess flagship store opened on October 12th, 2016 in Rue Neuve in the heart of Brussels city center. Covering an area of over 500 sqm, the new store is Guess’ largest in Belgium and divided on three floors the store offers products for both men and women including Guess apparel, accessories, footwear and Marciano.

In line with the restyled global retail store concept launched earlier this year, the new Guess store in Brussels welcomes customers in an exciting and inspiring atmosphere. Its clean white setting, with bright high-tech lights and contrasting materials will create a decidedly contemporary and modern feel. The new layout, celebrates GUESS’ heritage as well as enhancing the products on display. Total looks will be laid out by theme to facilitate the customer’s shopping experience; while the acclaimed accessories collections will be displayed in the center stage making the product presentation visible from every angle of the store.

Renowned around the world over for its young, sexy and contemporary collections of apparel and accessories, GUESS prides itself on continuously keeping up with the latest trends and customer demands. 

The latest store opening promises great opportunities for the brand, which now boasts 6 directly opened stores in Belgium including the recently opened Brussels Docks and the current key Flagship stores in Brussels Avenue Louise and Antwerp Leysstraat. Guess intends to complete its expansion strategy with further openings in the next few years.

To celebrate the opening Guess will host an inauguration event on Friday, December 2nd between 15:30 and 19:00 at the Flagship store. The event will be hosted by style icon and influencer Tiany Kiriloff, Founder and Creative Director of Belmodo who will be running a fashion workshop and giving her personal style advise to all Guess customers. The event will be held in true Guess style and shoppers can enjoy great music, interactive photobooth and much more. Don’t miss out!

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Magali Van Steenwinckel Media Mania
Magali Van Steenwinckel Media Mania
About Guess Jeans

About GUESS?, Inc.

Established in 1981, GUESS began as a jeans company and has since successfully grown into a global lifestyle brand.  Guess?, Inc. designs, markets, distributes and licenses a lifestyle collection of contemporary apparel, denim, handbags, watches, eyewear, footwear and other related consumer products. Guess? products are distributed through branded Guess? stores as well as better department and specialty stores around the world. As of January 30, 2021, the Company directly operated 1,046 retail stores in the Americas, Europe and Asia. The Company’s partners and distributors operated 524 additional retail stores worldwide. As of January 30, 2021, the Company and its partners and distributors operated in approximately 100 countries worldwide. For more information about the Company, please visit